Farsi language · Persian culture

The language your heart already knows.

Dana Jaan is a warm home for Persian language and culture. For diaspora families. For heritage learners. For curious beginners. One step at a time. No one starts behind.

دانا جان
دانا جان
Dana Jaan
Your roots, your voice.
Our story

Every family has a story.

Dana Jaan was created for the families and learners who do not want language to disappear between generations. It is for the child hearing Farsi at home but answering in English. For the adult returning to words they once knew by sound. For families trying to keep culture close, even across oceans and time zones.

We teach through language, but also through feeling. Books. Classes. Soghati. Stories. Traditions. Small rituals that make Persian culture something you live with, not just study. Persian culture is never lost — just passed on.

فرهنگ ما، میراث ما
Meaning of Dana
Dana means wise. Knowledge held with gentleness. Learning that feels lived in, not distant.
Meaning of Jaan
Jaan means soul, dear one, life. It is warmth in a word. Love inside the language itself.
Our mission
To help Persian language and culture stay alive in everyday life — through belonging, repetition, beauty, and joy.
Who we're for
Diaspora families, heritage learners, children, adults, and anyone who feels called toward Persian culture and wants a place to begin.
Who it's for

You belong here.

Beginners

Children and adults taking their first steps. Clear language. Soft repetition. A place where learning feels warm from day one, and no one starts behind.

Families

Iranian parents, mixed households, grandparents, and any family where culture matters. A shared language can become a shared home.

Heritage learners

Returning to the language you grew up hearing. The sounds were always in you. This is simply the path back to them.

Culture seekers

Persian history, art, poetry, and tradition. Language is the door. Culture is what waits on the other side.

Shop

Bring it home.

کتاب
Books
Persian books
Story-led learning for children, families, and heritage readers who want language wrapped in beauty and memory.
Shop books
سوغاتی
Monthly
Dana Jaan Soghati
A monthly box of language tools, cultural materials, and joyful surprises that brings a piece of home to your family.
Get your Soghati
اپ
App
Dana Jaan App
A gentle digital companion for beginners and families, with learning tools designed to fit real life and everyday rhythm.
Download free
Monthly · ships worldwide
سوغاتی
Dana Jaan Soghati
A thoughtful gift from one place to another.
FlashcardsBooksCultural guidesActivitiesPersian treats
Dana Jaan Soghati

A piece of home, every month.

The Dana Jaan Soghati is a monthly subscription for families who want culture to stay close. Every box is designed to make Persian learning tactile, beautiful, and easy to return to again and again.

Inside, you might find flashcards, a book, a cultural guide, seasonal activities, and small details that make the learning feel personal. Something to hold. Something to read. Something to pass on.

سوغاتی

Soghati is the gift you bring back from a journey. A meaningful something. A token of love. In Dana Jaan, it becomes a monthly way to send language, culture, and remembrance home.

Testimonials

Small moments. Big meaning.

"
My daughter said her first full Farsi sentence to her grandmother after just a few weeks. We both froze. Then we cried. It felt like something precious had opened again in our family.
SR
Shirin R.
Parent · Toronto
"
I had always felt late to my own language. Dana Jaan changed that for me. The classes were gentle, thoughtful, and made me feel like I was returning — not starting from zero.
KM
Kian M.
Heritage learner · London
"
The Soghati arrives and my kids run to open it. It has become our little monthly ritual. They touch everything, ask questions, and somehow Persian starts showing up more naturally at home.
NA
Neda A.
Subscriber · Melbourne

برای هر قلب ایرانی، هرکجا که باشد

For every Persian heart, anywhere in the world.